Business English Course

Details

This course is designed to provide support and advice for professionals who need to improve their English whilst at the same time acquire vocabulary and phrases required for the world of business. It combines specialized classes in International Business English communication skills and concepts with general English language skills. Students are given the skills they need to work effectively in the global environment through exercises, case studies, role plays and research on business topics including IT, finance, accounting, marketing, advertising, sales, negotiation, business practices, and comparisons of cultural customs and approaches.

Target Group

• Professionals aiming to operate effectively in the global business environment.
• Individuals seeking to enhance their Business English vocabulary and communication skills.
• Professionals involved in international business domains like IT, finance, accounting, marketing, advertising, sales, negotiation, and others.
• Non-native English speakers aiming to understand and be understood clearly in business situations.

Target Group:

• Mid to senior-level executives who regularly interact in a global business setting.
• Non-native English speaking professionals in multinational corporations.
• Managers and team leads overseeing diverse international teams.
• Business consultants and strategists working with international clients.

Goals

By the end of this course, students will be able to do the following:

Overall

• Recognize the features of different genres of business correspondence such as emails, business letters, business articles, interviews and talks

Reading

• Understand a variety of different text types, with a particular emphasis on Business English
• Identify the elements of a report/email/documentation and, where required, reproduce these elements in their own writing

Writing

• Write a variety of different types of Business documents, eg reports, minutes of meetings, emails etc
• Write reports analyzing charts, graphs, tables and financial information
• Write clear and concise summaries

Speaking

• Make effective presentations in business situations
• Understand and participate confidently
  in formal and informal business
   contexts
• Express personal opinions in business meetings, ask and respond to questions with confidence
• Make suggestions and give advice using appropriate language and register
• Acquire the confidence to ask native speakers or colleagues with strong accents to repeat/slow down/clarify etc as required

Listening

• Increase their understanding in business meetings, informal discussion with colleagues etc
• Become active listeners able to differentiate between relevant and irrelevant information

Target Competencies

• Business Vocabulary Mastery: Ability to use specialized business terms fluently and appropriately.
• Effective Business Communication: Mastery in various forms of business correspondence.
• Presentation Skills: Ability to present ideas clearly and convincingly to diverse audiences.
• Active Listening: Skill to differentiate between relevant and irrelevant information in discussions.
• Cultural Sensitivity: Understanding and respect for various cultural customs in the business environment.
• Business Writing Proficiency: Craft concise emails, memos, and detailed reports.
• Telecommunication Skills: Efficiently communicate over the phone, understanding various accents and nuances.
• Negotiation Techniques: Mastery in framing arguments, dealing with suppliers and customers.
• Process Management: Understand, describe, and recommend processes for quality assurance and improvement.
• Project Management Communication: Addressing project issues and facilitating teleconferences.

Outlines

Introductions

• Course outline and approach
• Describing your role and responsibilities
• Typical & critical scenarios you use the target language in, key issues

Communication

• Communication process and its components including business
• barriers and directions.
• Interpersonal communication including the four main skills with
• emphasize on oral presentations and face-to-face communication.