Effective Selection and Management of Gifts, Souvenirs, and Awards for University Events
28 Oct. - 01 Nov. 2025
Milan - 5900
To equip participants with the skills and knowledge necessary to select and manage impactful gifts, souvenirs, and awards for university events, ensuring they enhance the university’s brand and create memorable experiences for students, guests, and visitors.
Effective Selection and Management of Gifts, Souvenirs, and Awards for University Events
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Details
Selecting the right gifts, souvenirs, and awards for university events is essential for reinforcing the university's brand identity and creating positive, lasting impressions. This course provides participants with strategies and best practices for choosing and managing these items to resonate with the target audience and reflect the university's values and image.
Target Group
Target Group:
Marketing and communications staff
Event planners and coordinators
University administrative staff
Alumni relations officers
Employees involved in university branding and promotional activities
Anyone responsible for selecting and distributing gifts, souvenirs, and awards at university events
Goals
Understand the importance of selecting appropriate gifts, souvenirs, and awards for university events.
Learn strategies for choosing items that align with the university's image and values.
Develop skills to select items that are memorable and impactful for students, guests, and visitors.
Implement best practices for budgeting, sourcing, and distributing these items.
Enhance capabilities in managing the logistics of gifts, souvenirs, and awards for events.
Ensure that these items contribute to a positive and lasting impression on recipients.
Target Competencies
Targeted Competencies
Strategic selection of gifts, souvenirs, and awards
Budgeting and sourcing high-quality items
Logistics and planning for distribution
Creating impactful and memorable experiences
Evaluating the effectiveness of items
Outlines
Introduction to Gifts, Souvenirs, and Awards in University Branding
The role of gifts, souvenirs, and awards in reinforcing the university brand
Importance of choosing appropriate items for university events
Case studies on successful gift, souvenir, and award strategies
Strategies for Effective Selection
Identifying the target audience: students, guests, and visitors
Aligning items with the university’s image and values
Selecting items that are practical, unique, and memorable
Cultural considerations in item selection
Hands-on exercises in brainstorming and selecting items
* Password must be at least 8 characters long * Password must contain at least one lowercase letter * Password must contain at least one uppercase letter * Password must contain at least one digit
